The Facts
2020
Visitors by Job Function
| Assistant | 9.79% |
| Buyer | 22.8% |
| Director | 12.54% |
| Execute | 1.73% |
| Manager | 13.19% |
| MD / CEO | 3.41% |
| Other | 4.45% |
| Owner / Partner | 33.08% |
Visitors by Main Product Interest
| Books | 3.78% |
| Christmas | 40.37% |
| Clearance | 3.42% |
| Fireworks | 1.26% |
| Gifts | 16.64% |
| Giftwrap | 7.38% |
| Greeting Cards | 8.29% |
| Other | 1.49% |
| Party | 3.34% |
| Stationery | 5.88% |
| Toys | 5.97% |
| Volume | 2.47% |
Visitors by Business Activity
| Agent | 1.55% |
| Buyer | 7.53% |
| Cash & Carry | 0.37% |
| Catering Trade | 0.88% |
| DIY Trade | 0.63% |
| Educational | 0.35% |
| Forecourt | 0.13% |
| Garden Centre | 15.5% |
| Mail Order | 1.79% |
| Manufacturer | 2.94% |
| Other | 5.47% |
| Promotions | 0.94% |
| Retailer | 55.75% |
| Wholesaler | 6.16% |
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